My name is Lorena Vilanova. I was born in Patagonia Argentina. I lived and studied in Buenos Aires and in Parana. In 2010 I moved to Barcelona and at the end of 2016 I came back to Argentina. I always enjoyed interacting with people and everything related to communication. That is the reason why I studied journalism and speech. Throughout my career I worked in radio, television, marketing & communication.

When I was a little girl I liked to play dress up my dolls. Dress up and wear my mother´s heels and accessories. Oh and also discover all her makeup. A world to discover when you are a girl.  As I grew I was interested in buying clothes and being fashionable. Sometimes I exchanged some clothes with my sisters, but not many.

Barcelona was the kick to create my blog. The design that you can see in the different corners of the city and the mix of cultures and languages, was the inspiration to create The Stylistbook. One of my favourite plans was getting lost in the streets of the catalan city, with my camera in hand, mingling in the crowd and try to get the best photo of street style. Every city where I travel, I go with my camera to take pictures of street style. There is always someone waiting to be photographed.

I invite you to listen to my podcasts, watch my videos and photos of street style. I invite you to meet new designers with whom I have the opportunity to talk and learn. And also to discover together new fashion brands.

I invite you to join The Stylistbook.